Technical Sales Engineer – Automotive Tuning & Calibration

Hitchin, Hertfordshire / Hybrid Considered

£35,000 - £45,000 + Up to 25% Bonus + Excellent Benefits

Turn your knowledge of vehicle tuning and calibration into a career with one of the most recognised automotive tuning technology businesses in the world.

If you're passionate about modern vehicle technology, understand ECU/GCU tuning and enjoy talking to people just as much as working with the technical detail, this could be an excellent next step.

You'll combine your technical knowledge with customer development, helping tuning specialists, dealers and resellers get more from industry-leading diagnostic and calibration technology.

And with a monthly bonus scheme offering up to 25% of salary based on performance, your success will be well rewarded.

The Opportunity

You'll be joining a rapidly growing global automotive aftermarket technology business specialising in software and hardware for modern vehicle diagnostics and calibration.

Working closely with the Director of European Operations, you'll help develop the company's dealer and reseller network throughout Europe.

This isn't a desk-based technical support job and it isn't pure sales.

You'll be talking to customers, demonstrating technology, helping solve technical problems, developing commercial opportunities and representing the brand at events across Europe.

If cars, calibration and technology are already part of your world, you'll have the opportunity to turn that knowledge into a successful commercial career.

What You'll Do

Your focus will be on helping customers succeed while growing the business across Europe.

You'll:

• Develop relationships with tuning shops, dealers, resellers and individual customers
• Identify new opportunities and help build the European sales pipeline
• Grow existing accounts by understanding customer requirements and recommending the right solutions
• Demonstrate products and technology to existing and prospective customers
• Provide pre- and post-sales technical assistance
• Deliver product training and help customers get the best from the technology
• Represent the brand at exhibitions, shows, club meetings and promotional events
• Monitor competitor products, pricing and technology developments
• Feed customer and market requirements back into the business
• Support European sales forecasting and commercial planning

You'll be travelling regularly across the UK and Europe, typically around three days per week, with the opportunity to attend the company's annual meeting in the USA.

What We're Looking For

This is where the role is quite specific.

You'll need hands-on ECU/GCU tuning or calibration experience combined with relevant sales experience within the tuning sector.

You might currently be working for a:

• Vehicle tuning or remapping business
• Performance automotive specialist
• ECU calibration company
• Automotive diagnostic equipment supplier
• Motorsport or performance parts business
• Tuning software or hardware provider

You'll understand the technical complexities of modern vehicles but also be comfortable building relationships and identifying commercial opportunities.

You'll ideally bring:

• Practical ECU/GCU tuning or calibration knowledge
• Automotive aftermarket sales experience
• A genuine interest in performance vehicles and automotive technology
• The confidence to demonstrate technical products
• Strong communication and relationship-building skills
• A self-motivated approach and the ability to manage your own diary
• The flexibility to travel regularly throughout Europe

Powersports experience would be a significant advantage, while French, German or Spanish language skills would also be useful. Full product training will be provided.

What You Get In Return

• £35,000 - £45,000 basic salary depending on experience
• Monthly bonus potential of up to 25%
• 7% employer pension contribution
• AXA private healthcare following probation
• Life assurance at 4x salary following probation
• 22 days holiday plus 8 bank holidays
• Full product training
• Regular UK and European travel
• International exposure within a growing global business
• The opportunity to become a genuine technical expert in advanced vehicle calibration technology
• Excellent longer-term career development

Exceptional people earning above the advertised range will also be considered.

Location & Working Pattern

The preference is for you to be based from the company's modern offices in Hitchin, Hertfordshire.

However, there is flexibility.

Strong UK candidates who can't relocate may be considered on a hybrid basis, while exceptional candidates based in Central Europe could potentially work remotely with regular travel to the UK office.

Why Consider It?

Because this is an unusual opportunity to combine cars, technology and sales.

You'll work with sophisticated automotive calibration products, meet tuning specialists and customers throughout Europe and have the opportunity to develop both your technical expertise and commercial career.

You'll also be joining a rapidly growing business where your performance can have a visible impact and where the bonus structure means your earnings can reflect the results you deliver.

If you're already involved in vehicle tuning or calibration and want to take your career beyond the workshop while remaining firmly connected to the technology you enjoy, we'd like to hear from you.

Apply today and Stewart Lupton at JSL Solutions - Industrial and Automotive Aftermarket Recruitment, will be in touch.

JSL Solutions – Recruitment. The Right Way.

Specialists in senior commercial and leadership recruitment for manufacturers and distributors across the automotive and industrial aftermarket.